SUMMARY:

Excellent at Web Marketing campaigns with focus on search engine optimization, affiliate programs and loyalty programs.

Experienced in Web Development, including content writing, integration, and quality assurance.

Team-oriented player, highly motivated, committed to delivering top quality service.

EDUCATION:

B.S. Business Administration, May 1990  -  Trinity University, San Antonio, Texas
Major: Marketing and Finance;  Minor: Psychology

OBJECTIVE:

Leadership role with an innovative company in the digital media sector, with particular focus on Internet marketing, customer service and project development.

EXPERIENCE:

March 2002 - December 2002	Actis eMarketing - Project Manager - Denver, CO Performed various sales duties related to Internet marketing and web development services including following up on leads, prospecting, proposal preparation, pricing, negotiating and project management. Also, managed several pay-per-click and search engine marketing campaigns.
October 2000 - September 2001	handy.de - Marketing Manager - Hamburg, Germany Responsible for all online marketing campaigns for the leading wireless portal and third most successful ecommerce web site in Germany with over 2 million registered users and over 250,000 opt-in newsletter subscribers. Conceived, managed and promoted an Affiliate Program and Loyalty Program. Also proposed a Contest Manager. Conducted search engine optimization including the development of microsites and doorway pages. Also, registered and maintained over 100 company domain names. Planned wireless advertising campaigns via SMS (Short Messaging Service), conceived new SMS services and improved portal features on WAP (Wireless Application Protocol). Performed tracking, reporting and analysis of online traffic and promotions using NedStat tool. Initiated and managed partnerships with top German web sites as well as negotiated advertising deals with many companies including Microsoft, Alta Vista and American Express. Evaluated web site content for quality control, influenced web site navigation and design layout, maintained link list, optimized email newsletter and initiated internal Team newsletter.
August 1997 - September 2000	Gorilla Marketing - Webmaster; San Jose, CA Developed, launched, and managed every phase of this Internet marketing web portal. Developed and programmed over 175 web pages of Internet marketing tips, tools, resources and affiliate programs. Published Absolute Marketing Solutions, a weekly ezine and email newsletter to over 1600 opt-in subscribers. Provided web design, web development, search engine submissions, reciprocal linking strategies, ezine marketing, email promotions and doorway page construction for Miraibio, Jobadu, Future-Now, Site Clones, Mentornet, and other web sites. Registered and parked over 100 quality domain names such as drpromote.com, bizautomate.com, techturbo.com, freesoftwaredeals.com, and openvisions.com with plans to develop, promote and sell.
January 1998 - September 2000	Absolute Authority, Inc. - Marketing Director; San Jose, CA Developed, launched, and managed Internet marketing campaign for this vertical web portal development platform. Directed marketing efforts that resulted in over 4000 registered users and over 1 million page views per month. Achieved top placement in search engines and directories for over 100 Absolute Authority vertical portals. Published weekly update with web promotion resources. Developed and programmed online marketing tools such as an affiliate program and ezine directory. Provided monthly reports on web campaign performance.

SKILL SET: